Privacy Policy – FindMyStudDog

Effective Date: 5/2/2026 | Last Updated: 5/2/2026

This Privacy Policy describes how FindMyStudDog.com (“FMSD,” “we,” “our,” or “us”) collects, uses, shares, and protects information when you access or use our website, platform, and related services (collectively, the “Platform”). By using the Platform, you agree to the practices described in this Privacy Policy.

1. Information We Collect

1.1 Information You Provide

We collect information you provide directly when you create an account, list a stud dog, submit a booking request, communicate through the Platform, or contact us. This may include:
• Name, email address, and phone number
• Mailing address or location
• Payment and billing information (processed through our third-party payment processor)
• Profile information, including photos and descriptions of animals
• Health testing records, genetic information, and veterinary documentation submitted in connection with listings or claims
• Messages and communications sent through the Platform

1.2 Information Collected Automatically

When you access the Platform, we may automatically collect certain information, including:
• IP address, browser type, operating system, and device identifiers
• Pages visited, time spent on pages, and referring URLs
• Cookies and similar tracking technologies (see Section 6 below)

1.3 Information from Third Parties

We may receive information from third-party services, including payment processors and analytics providers, in connection with your use of the Platform.

2. How We Use Your Information

We use the information we collect to:
• Operate, maintain, and improve the Platform
• Process transactions, facilitate bookings, and manage payouts
• Verify accounts, listings, and health documentation
• Communicate with you about your account, transactions, and Platform updates
• Send transactional SMS messages related to bookings, shipments, and account activity (with your consent)
• Send marketing communications (only with your opt-in consent, and you may opt out at any time)
• Respond to customer support inquiries
• Detect, investigate, and prevent fraud, abuse, and violations of our Terms of Service
• Comply with legal obligations

3. How We Share Your Information

We do not sell your personal information. We may share your information in the following circumstances:

3.1 With Other Users

Certain information is shared between Buyers and Sellers as necessary to facilitate transactions. For example, a Seller may see a Buyer’s name and shipping address in connection with a confirmed booking. Listing information, including photos, health records, and stud descriptions, is displayed publicly on the Platform.

3.2 With Service Providers

We share information with third-party service providers who perform services on our behalf, including payment processing, hosting, analytics, and customer support. These providers are contractually required to use your information only to provide services to FMSD and in accordance with this Privacy Policy.

3.3 For Legal and Safety Reasons

We may disclose your information if we believe in good faith that disclosure is necessary to comply with applicable law, regulation, or legal process; protect the rights, property, or safety of FMSD, our users, or the public; or enforce our Terms of Service or other agreements.

3.4 Business Transfers

If FMSD is involved in a merger, acquisition, sale of assets, or similar transaction, your information may be transferred as part of that transaction. We will notify you of any such change by posting notice on the Platform.

4. SMS and Text Messaging

If you provide your phone number and opt in to receive text messages, we may send you transactional SMS messages related to your account, bookings, shipping coordination, delivery confirmations, and payout notifications.
If you separately opt in to marketing messages, we may also send promotional texts about platform updates and featured opportunities.
Message frequency varies. Message and data rates may apply. You may opt out of SMS messages at any time by replying STOP. For assistance, reply HELP. Your consent to receive marketing messages is not a condition of any purchase or use of the Platform.

5. Data Retention

We retain your personal information for as long as your account is active or as needed to provide you with the Platform and fulfill the purposes described in this Privacy Policy. We may also retain information as required to comply with legal obligations, resolve disputes, and enforce our agreements. When your information is no longer needed for these purposes, we will delete or anonymize it in accordance with our data retention practices.

6. Cookies and Tracking Technologies

We use cookies and similar technologies to recognize your browser, remember your preferences, and understand how you interact with the Platform. These may include:
• Essential cookies required for the Platform to function
• Analytics cookies that help us understand usage patterns
• Preference cookies that remember your settings

You can manage cookie preferences through your browser settings. Disabling certain cookies may affect the functionality of the Platform.

7. Data Security

We implement commercially reasonable technical and organizational measures to protect your personal information against unauthorized access, alteration, disclosure, or destruction. However, no method of transmission over the internet or electronic storage is completely secure, and we cannot guarantee absolute security.
FMSD does not store full payment card information on its servers. Payment information is processed and stored by our third-party payment processor in accordance with applicable security standards.

8. Children’s Privacy

The Platform is not directed to individuals under the age of 18. We do not knowingly collect personal information from children. If we become aware that we have collected personal information from a child under 18, we will take steps to delete that information promptly.

9. Your Rights and Choices

Depending on your location, you may have certain rights regarding your personal information, including:
• The right to access the personal information we hold about you
• The right to request correction of inaccurate information
• The right to request deletion of your personal information, subject to certain exceptions
• The right to opt out of marketing communications
• The right to opt out of the sale of personal information (we do not sell your personal information)

To exercise any of these rights, contact us at info@findmystuddog.com. We will respond to your request within the timeframe required by applicable law.

10. California Privacy Rights

If you are a California resident, you may have additional rights under the California Consumer Privacy Act (CCPA) and the California Privacy Rights Act (CPRA), including the right to know what personal information is collected, used, and shared; the right to delete your personal information; and the right to opt out of the sale or sharing of your personal information. As noted above, we do not sell your personal information. To submit a request under California law, contact us at info@findmystuddog.com – You may also designate an authorized agent to submit a request on your behalf.

11. Third-Party Links

The Platform may contain links to third-party websites or services. We are not responsible for the privacy practices of those third parties. We encourage you to review the privacy policies of any third-party sites you visit.

12. Changes to This Privacy Policy

We may update this Privacy Policy from time to time. If we make material changes, we will provide notice through the Platform or by email at least fourteen (14) days before the changes take effect. Your continued use of the Platform after the effective date of any changes constitutes your acceptance of the updated Privacy Policy.

13. Contact Us

If you have questions about this Privacy Policy or our data practices, contact us at:

FindMyStudDog

info@findmystuddog.com